5 Identity Theft Scams Every Canadian Should Know About

5 Identity Theft Scams Every Canadian Should Know About

Identity theft rarely begins with a dramatic cyberattack.
More often, it starts during ordinary daily activities.
Checking a text message. Answering a phone call. Accepting a friend request. Selling something online.
It seems harmless enough.
Yet, many of today’s most common identity theft scams are designed to blend into our daily routines. Criminals have become very good at making scams look legitimate. Their goal is simple: gain trust long enough to collect personal or financial information.
The good news is that understanding how these scams work is one of the best ways to protect yourself.
Here are five of the most common identity theft scams affecting Canadians today.

1. The “Urgent Delivery” Text

You receive a text message saying there’s a problem delivering your package. You’re asked to click a link to confirm shipping details or pay a small fee.
The message looks legitimate, so you respond quickly.
Unfortunately, the link may lead to a fake website designed to steal passwords, credit card information, or banking details.
Protect yourself:
Never click links in unsolicited text messages. Instead, go directly to the company’s official website or app to verify delivery information.

2. AI Voice Fraud

This scam is one of the most disturbing because it feels incredibly real.
A parent or grandparent receives a frantic phone call that sounds exactly like a loved one asking for money immediately because of an emergency.
The voice may have been created using artificial intelligence from short audio clips found online.
These scams rely on panic, urgency, and emotion.
Protect yourself:
Create a family “safe word” that only close family members know. If you receive an urgent request, ask for the safe word before taking action.

3. Cloned Social Media Profiles

A familiar face sends you a friend request. The profile looks authentic, so you accept.
Soon after, they begin asking questions, sending links, or encouraging you to continue the conversation elsewhere.
The problem? The account is fake.
Criminals often duplicate legitimate profiles to build trust and gather personal information.
Protect yourself:
Double-check connection requests, especially if you believe you are already connected to that person. When in doubt, verify directly with them.

4. Workplace Email Scams

An employee receives an urgent request appearing to come from management asking for payroll records, banking details, or a wire transfer.
Because the request feels legitimate and time-sensitive, the employee responds quickly.
Only later does the organization discover the request was fraudulent.
These scams can affect not only businesses, but employees personally if sensitive information is exposed.
Protect yourself:
Always verify requests for sensitive information through a separate trusted channel before responding.

5. Online Marketplace Fraud

You list an item online for sale. A buyer immediately offers payment and sends a link to complete the transaction.
The process appears professional, but the link is actually designed to collect banking or personal information.
Protect yourself:
Use trusted platforms and avoid sharing unnecessary personal information. Be cautious of buyers who pressure you to act quickly or move conversations off the platform.

The Common Thread: Trust

The common thread in all of these identity theft scams is not technology. It’s trust.
Scammers succeed because they create urgency, familiarity, and emotional pressure that cause people to react before thinking.
The good news is that slowing down, verifying information, and staying cautious can dramatically reduce your risk.
When something feels urgent, unexpected, or too good to be true, take a moment to pause and verify before responding.
That small pause can prevent enormous damage.

Coming Next
This is Part 2 of our 4-part series on Privacy and Identity Theft.
In our next blog, we’ll explore why cybersecurity tools alone are not enough and discuss five simple habits that can help protect both businesses and families from identity theft.

Missed Part 1? – Read: Protect Yourself fro Identity Theft – It Starts with You!

About the Author
Marlene Lane is the Principal Consultant at LANEiQ Consulting, based in Sherwood Park, Alberta. LANEiQ Consulting helps small and mid-sized businesses and non-profit organizations build privacy practices and people systems that protect trust from the inside out. Because when people and privacy are aligned, organizations function better; and the people within them feel it.
Connect with Marlene on LinkedIn

Protect Yourself from Identity Theft – It Starts with You!

Protect Yourself from Identity Theft – It Starts with You!

When most people think about identity theft, they picture sophisticated hackers breaking into computer systems from dark rooms halfway around the world.  It’s important that you protect yourself from identity theft.
While cybercrime certainly exists, the reality is often much simpler — and much closer to home.Many cases of identity theft don’t begin with advanced technology at all.

They begin with people.

  • A clicked link.
  • A rushed decision.
  • A reused password.
  • A fake text message that looks legitimate.

That’s all it can take.

Today, our personal information lives almost everywhere:

• online shopping accounts
• banking apps
• payroll systems
• healthcare records
• insurance files
• social media platforms

The convenience of digital life has made everyday tasks easier, but it has also created more opportunities for criminals to gather information piece by piece.

According to the Canadian Anti-Fraud Centre, Canadians reported more than 112,000 fraud cases in 2025, with losses exceeding $704 million. And experts believe many more incidents go unreported.

What’s especially concerning is that identity theft often starts with information we don’t think twice about sharing:
• birthdates
• addresses
• employment details
• usernames
• phone numbers

Individually, these details may seem harmless. Together, they can be used to impersonate someone, access accounts, or commit fraud.

One of the most common examples today is the fake delivery text scam.
You receive a text message that appears to come from a shipping company asking you to confirm delivery details. The message looks professional, so you click the link and enter your information. Days later, unauthorized charges appear on your account.

Another growing threat happens in the workplace.
An employee receives what appears to be an urgent email from a manager requesting payroll information or a wire transfer. The request feels legitimate and time-sensitive, so it gets processed quickly — only to later discover it was fraudulent.

These scams succeed because they rely on human behaviour:
• trust
• urgency
• distraction
• fear of making mistakes

That’s why identity theft is not just a technology issue. It’s a people issue.
Technology can help protect systems, but awareness protects trust.

One of the best habits anyone can develop is simple:
Pause before reacting.
If something feels urgent, emotional, or unusual:
• stop
• verify
• confirm through another channel
That small pause can prevent enormous damage.

For more helpful security tips check out – Cyber Crime – How to Protect Yourself.

In our next blog, we’ll look at five everyday scams Canadians are falling for right now — including AI voice fraud, cloned social media accounts, and online marketplace scams — and what you can do to protect yourself before it happens.

This is part one of a three part series authored by Marlene Lane, MBA, CIAPP-P

About the Author

Marlene Lane is the Principal Consultant at LANEiQ Consulting, based in Sherwood Park, Alberta. LANEiQ helps small and mid-sized businesses and organizations build privacy practices and people systems that protect trust from the inside out, because when people and privacy are aligned, organizations function better, and the people within them feel it.
Connect with Marlene on LinkedIn